Bill Clemens

Here”s a quick picture of me and Playboy’s Playmate of the Month Miss June 1993 Alesha Oreskovich. She was up visiting a friend of mine another Playboy model and we got to hang out and talk for a bit. As a man I think ( I know I do ) tend to put Playmates up on a platform. Hell it’s every mans dream right, but she is so down to earth and nice. It really was a great time hanging w/ her.

Squidoo is a remarkable resource for Internet marketers.  It’s what’s considered a web 2.0 site that allows users to create “lenses,” which are individual pages situated on the Squidoo.com domain that promote a specific topic. 

You may be wondering what’s so great about that, when thousands of other sites allow you to do the same thing.  But Squidoo is unique.  Not only do they make it incredibly easy to create a web page, ripe with graphics, content, and interactivity, but they allow - and even encourage you - to use the page to make money (very different from the marketing ban you face on MySpace).

 A few other web 2.0 sites allow a minimal amount of marketing to take place, such as HubPages. But they’re far stricter about the number of outgoing links you can have, and they have other rules, which make it harder to use the site for your own personal profiting potential. 

 Squidoo is actually far more conducive to making real money than any other site that has come into popularity in recent years.  This is the biggest reason Squidoo has risen to fame so rapidly and why Tiffany Dow penned the eBook Social Networking on Squidoo, which was endorsed by an endless supply of guru marketers thanks to its step-by-step instructions on how to market the right way on Squidoo. 
 Squidoo is a remarkable resource for Internet marketers.  It’s what’s considered a web 2.0 site that allows users to create “lenses,” which are individual pages situated on the Squidoo.com domain that promote a specific topic. 

You may be wondering what’s so great about that, when thousands of other sites allow you to do the same thing.  But Squidoo is unique.  Not only do they make it incredibly easy to create a web page, ripe with graphics, content, and interactivity, but they allow - and even encourage you - to use the page to make money (very different from the marketing ban you face on MySpace).

A few other web 2.0 sites allow a minimal amount of marketing to take place, such as HubPages. But they’re far stricter about the number of outgoing links you can have, and they have other rules, which make it harder to use the site for your own personal profiting potential. 

Squidoo is actually far more conducive to making real money than any other site that has come into popularity in recent years.  This is the biggest reason Squidoo has risen to fame so rapidly and why Tiffany Dow penned the eBook Social Networking on Squidoo, which was endorsed by an endless supply of guru marketers thanks to its step-by-step instructions on how to market the right way on Squidoo. 

Squidoo has finally created a site that can be used for commercial purposes in addition to being a valued consumer resource and wealth of free information. Thousands of smart marketers have flooded to the site to take advantage of the free tools available to them. 

Of course, with the influx of honest marketers, a wave of spammers came to try to take over.  This caused Squidoo to temporarily experience a sharp decline in the search engine rankings of its pages at Google, and a sharp drop in traffic to boot – known as Google’s Squidoo Slap. 

Squidoo was quick to take action, removing some of the tools (such as iFrames) that made it easy for spammers to abuse the system.  They also banned four major spam topics from the site.  This was frustrating to a lot of honest marketers, but it made it harder for spammers to abuse the site.

They also instituted some policies with regards to quality of lenses, requiring a more substantial amount of content to be published before the lens would show up in searches on the Squidoo site itself.  This also helped deter spammers who would put up a lens with just a paragraph or two of keyword-rich spam text and then a bunch of outbound links.

Squidoo can be used in many ways. You can promote services, products, or affiliate items through your lens. You can have multiple accounts and on each free account, you can have an endless supply of lenses.

You can cross-promote your lenses. Build one master topic lens, and then branch out to build a number of more targeted lenses.  Squidoo helps anyone be an expert on any subject, and Google love to Squidoo is once again rampant, helping lenses acquire page 1 rankings in the SERPs for many competitive keywords and phrases.

People who sell on eBay also love to promote their eBay stores or auctions through Squidoo, using built in eBay modules (building blocks) that Squidoo offers.  Some modules give the lensmaster a share of co-op earnings through AdSense and some module profits. But you can also use text and image links to funnel traffic directly through to your own domain

Video is a spectacular way to market on the Internet, especially now that so many Internet users have broadband access.  More users are able to view and download video.  Video sharing websites are more popular than ever. 

 YouTube is one of the most visited websites in the world, and other video sharing sites are growing in popularity, too – including niche specific sites, like those for Internet marketing. As a result of the gain in popularity of video sharing sites, more marketers are turning to video as a way to promote their products and services. 

 Almost any type of product or service can be promoted through video, but it’s important to do it properly.  People generally don’t visit video sites to view commercials.  There might be exceptions for people who want to watch classic commercials, funny commercials, or extremely popular commercials.   

But for the most part, people don’t want to watch commercials.  They come to be entertained or to learn something.  If you want your videos to be viewed a lot, you need to either be extremely funny, exciting, controversial or educational. 

 If your free videos offer a ton of quality content, they have a good chance of going viral and making you a lot of money. Video is so powerful - not only because of the sheer number of people who view video sharing sites every day, but because it can be much more persuasive than the written word. 

 Some people respond better to writing, but others respond better to video.  Video can really help you to get your point across to people who don’t read well, or people who really hate to read. Many marketers feel they don’t look good on camera, or don’t have the budget to produce quality videos. 

 That’s one big reason behind the popularity of Camtasia.  Camtasia is a great program that allows you to make videos by taking video screenshots of your computer.  You can select a portion of your screen to be shown, and then you can make your video by simply moving from through your online presentation. 

 You can also use a microphone to record your voice explaining the process as you go through it. Camtasia is very easy to use, making it extremely popular for people who aren’t very good with technical things. 

 Most people are able to make their first video with Camtasia within an hour of opening the software!  This makes it perfect for almost any marketer. If you’re promoting an eBook about Squidoo, then your video could be a short tutorial about one aspect of how to use the site – like adding images to a Squidoo lens or setting up your own Group own Squidoo.

 You can do this with nearly any kind of product.  If your product is a dog training DVD, you can post a couple of samples.  Show how to teach a dog to sit, and another showing how to teach a dog to heel. 

 If your product is about how to make money with eBooks, you could have a couple of sample videos on how to get affiliates, or how to get more traffic to your minisite, making sure you show proof of your results within the video production.

 Even if you don’t want to post your videos to the video sharing sites, you can post them on your own site or blog.  You can even put video on your sales page for higher conversions. Video can be an important selling tool, but it’s also effective as the primary media you use to create your product, too.